client
Immersive Digital Exhibition for Fine Artist & Gallery
services
Cora King Art & King Gallery
project
Brand Identity & Design, UX/UI, Website Design & Development

A reimagined visual idenity and website for artist Cora King and her community-driven gallery. The website presents her portfolio, shop, and gallery offerings within one cohesive system, elevating her artwork while clearly distinguishing Cora King Art from King Gallery. The site's interface design is minimal and gallery-inspired, allowing the work to lead through a clear user journey and streamlined shopping.

Cora needed clarity between her art practice and King Gallery without separating them into disconnected experiences. The strategy established clear hierarchy, with her portfolio, shop, and publications leading for collectors and curators, and King Gallery positioned as a complementary extension. The navigation was restructured to feel intuitive and user-friendly, guiding visitors from discovery to purchase or booking. Subtle animations and interactive elements add depth while keeping the focus on her artwork, all grounded in a restrained black-and-white visual system designed for recognition, cohesion, and long-term growth.

Hero Animation — subtle motion introduces Cora’s work with a clear call-to-action.

Animations — restrained movement adds depth while maintaining performance.

Gallery Experience — streamlined to highlight workshops, exhibitions, and community.

Flexible E-Commerce — filtered shopping for paintings, prints, and limited works.

Publications & Press — structured media section reinforcing credibility and recognition.

Integrated Booking System — simplified scheduling for workshops, visits, and gallery events.

client perspective

““Krista has been so thoughtful in this design process. Everything is beyond expectation, so thrilled at the work she put in. I am geeking out, going through this design work and learning this language. Couldn’t have asked for a better experience launching my new site! Intuitive, aesthetic, fully functional. The best. Krista really knows how to bring an aesthetic together, and made it exciting, taking every ounce of overwhelm I had away. This is FUN.””
- Cora King, Artist & Founder of King Gallery
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